AMU-PIE exchange students team (CID 855-592-9933), the winners of the title the “AdWords Business Semi-Finalist”, the Europe Top 15 of the 2017 Google Online Marketing Challenge (GOMC), members:

Paweł ProtPaweł

 Cherie Kuo

Cherie

Clara GuilenClara

Paweł Prot (team captain, AMU), Cherie Kuo (National Taipei University Taiwan), Clara Alvarez Guillen (University of Valladolid Spain) took part in 2017 GOMC under supervision of dr. Wojciech Czart from Adam Mickiewicz University, Faculty of Physics in Poznań (Poland). They developed The team designed a comprehensive online marketing solution for the Congo Bongo, aligning it with their message of ecology, sustainability and preservation of the tropical paradise. This strategy was expressed during 3 week long AdWords campaign, resulting in exceeding initial KPIs and providing Congo Bongo with previously undiscovered markets to leverage.